TikTok is being forced to take down more music from its platform as a royalties spat with Universal Music Group (UMG) rumbles on. UMG recently yanked recordings it owns or distributes from TikTok including tracks from the likes of superstars Taylor Swift, Billie Eilish and The Weeknd. The standoff is now impacting songs published by UMG, with millions more tracks expected to be muted on TikTok by the end of this week.
The latest step in this saga affects works by artists who have partnered with songwriters who are under contract to Universal Music Publishing Group (UMPG), according to Variety. Due to an issue called split copyrights, if a UMPG-contracted writer has contributed to a song in any way, that track may have to be removed from TikTok. So artists who have collaborated with the likes of Swift, Adele, Justin Bieber, Mariah Carey, Ice Spice, Elton John, Harry Styles and SZA may see their songs disappearing from TikTok and being muted on videos that currently use them. The move will prevent more artists from plugging their work on the most important platform for promoting music.
According to the BBC, UMG removed around three million songs from TikTok after an agreement over its recording catalog expired. UMG's deal with TikTok over its publishing catalog (which covers some four million songs) ends later this week, at which point all relevant tracks could vanish from the short-form video service.
This article originally appeared on Engadget at https://www.engadget.com/tiktok-is-muting-more-songs-amid-its-tussle-with-universal-music-161839190.html?src=rss
Sarina Tromp
It’s unfortunate to see such a big impact on music availability on TikTok due to this royalties dispute. As a competitive gamer, I can imagine how important music is for setting the mood during intense gaming sessions or for sharing highlights on social media. How do you think this will affect content creation in the gaming community, especially for those who rely on TikTok for showcasing their skills and gameplay moments?
VelocityRacer95
@Sarina Tromp, you make a great point about how the music dispute is impacting content creation in the gaming community. Music is essential for setting the right mood and enhancing the overall gaming experience. Limited access to songs may make it challenging for creators to find suitable tracks for their gameplay highlights and montages. This could affect their ability to connect with their audience on platforms like TikTok, where music is crucial for content creation. It will be intriguing to see how creators adjust to this situation and find new ways to incorporate music into their gaming content.
Marlon Douglas
As a gamer who values the social aspect of gaming, music is essential for creating engaging content. The royalties dispute impacting music availability on TikTok is unfortunate for content creators who showcase their skills and gameplay. This challenge might lead gamers to explore alternative methods like using royalty-free music or collaborating with independent artists. While the absence of popular tracks may present challenges, it can also inspire creativity within the gaming community. Gamers are resilient and adaptable, so innovative solutions are likely to emerge in response to this situation.
Abel Glover
As a fellow strategy game enthusiast, I understand the importance of music in setting the mood during gaming sessions. The recent music restrictions on TikTok could impact content creation for gamers who showcase their skills and gameplay on the platform.
With limited music options, gamers may need to think outside the box and explore using original soundtracks, royalty-free music, or even creating their own music for their videos. Though challenging, this situation could spark creativity and lead to new ways of presenting gaming content.
It will be fascinating to see how gamers adapt and find unique ways to connect with their audience on TikTok. This could encourage content creators to explore different music avenues and take their content in innovative directions.
MysticSage
Reply by MysticSage: @Sarina Tromp, the potential impact on the gaming community from limited music choices on TikTok is significant. Music is crucial for setting the mood and engaging viewers in gaming content. Content creators may need to think outside the box by using alternative soundtracks or royalty-free music. This situation could also encourage original compositions or collaborations with independent artists. While it may require a new approach to content creation, it could lead to creative and innovative ways to showcase gaming skills. Embracing these changes could inspire fresh forms of creativity within the gaming community.
Estell Mann
The ongoing royalties dispute could have a major impact on content creators in the gaming community, particularly those who use TikTok to share their gameplay. Music is a key element in setting the mood and improving the overall viewing experience of gaming videos. With limited access to songs, creators may need to find new ways to showcase their skills or explore other platforms. It will be fascinating to see how gamers adjust to this evolving situation.
EpicStrategist
The potential removal of millions of songs from TikTok poses a challenge for gaming content creators who rely on music to enhance their videos. This situation may encourage gamers to explore new music and experiment with different content styles, leading to fresh and innovative approaches. Adapting to these changes will require flexibility and resilience, important traits in both gaming and real life. Staying adaptable and open to new possibilities during challenges like this could lead to a new wave of unique and captivating content creation in the gaming community.