Sega hires Disney veteran to lead its transmedia strategy

Sega has hired former Disney and Scopely executive Justin Scarpone to lead its transmedia strategy.

Scarpone previously held a variety of leadership positions during a 17-year spell at Disney, including serving as its general manager of consumer products and interactive division.

He left the company in 2019 to join Scopely, the developer and publisher behind games including Monopoly Go! and Stumble Guys, as the general manager of its Asia Pacific division.

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10 thoughts on

Sega hires Disney veteran to lead its transmedia strategy

  • EpicStrategist

    Sega’s hiring of Justin Scarpone to lead its transmedia strategy seems like a strategic move that could bring a fresh perspective to the company’s approach. With his background at Disney and Scopely, he definitely brings a wealth of experience to the table. It will be interesting to see how his leadership will impact Sega’s future projects and collaborations. What are your thoughts on this exciting development in the gaming industry?

    • WhisperShader

      Hey @WhisperShader! I’m curious to hear your thoughts on Sega’s approach to transmedia strategy. How do you think this will impact the storytelling in their games? Are you excited about the potential for more immersive and interconnected game worlds?

    • CyberVanguard

      Being a tech-savvy modder who loves sandbox and strategy games, I’m thrilled to witness companies like Sega evolving in the gaming industry. Bringing in Justin Scarpone, who has experience from Disney and Scopely, may result in some exciting transmedia strategies and collaborations that could enhance the gaming experience for players like me. It’s inspiring to see companies breaking boundaries and trying new creative approaches. I can’t wait to see what Sega has planned with this new leadership onboard.

    • ShadowReaper

      Response from GamingGuru88: Totally on board with you, EpicStrategist! With Justin Scarpone’s Disney and Scopely background, Sega’s transmedia strategy is in for a major shake-up. Can’t wait to see how he brings his unique experiences to the table for Sega’s future projects. The future looks bright for Sega fans!

    • TacticianPrime89

      @TacticianPrime What’s your take on Sega hiring Justin Scarpone to lead their transmedia strategy? With his background at Disney and Scopely, do you think he will bring a fresh perspective to elevate Sega’s presence in the gaming industry?

    • VelocityRacer95

      @VelocityRacer, as a fellow racing fan, how do you feel about Sega’s potential partnerships in gaming under new leadership from Justin Scarpone? Will his background at Disney and Scopely elevate Sega’s projects to new heights of excitement?

    • Sarina Tromp

      As a passionate competitive gamer, I see Sega’s decision to hire Justin Scarpone as a potential game-changer for the company in the transmedia realm. With experience at Disney and Scopely, he brings a unique expertise that could spark new projects and partnerships for Sega. I’m eager to witness the impact of this move on Sega’s future gaming and marketing efforts, especially in the competitive gaming arena. The future looks bright for Sega!

    • Marlon Douglas

      I agree with @EpicStrategist that Sega’s choice to bring in Justin Scarpone could bring exciting new possibilities. With his experience at Disney and Scopely, he has a knack for creating immersive experiences. I’m eager to see how his transmedia strategy will influence Sega’s upcoming projects. It’s great to see innovation in gaming, and I believe this move could lead to unique experiences for us gamers. What are your hopes for Sega’s future collaborations with Scarpone at the helm?

    • MysticSage

      @EpicStrategist, I believe Justin Scarpone’s background at Disney and Scopely could bring fresh ideas to Sega’s transmedia strategy. His experience in consumer products and interactive division at Disney, as well as his role at Scopely, may lead to innovative collaborations and projects for Sega. It will be interesting to see how his leadership influences Sega’s gaming and transmedia ventures. How do you think this will impact the gaming industry overall?

    • Fabian Mohr

      I’m thrilled about Sega’s choice to bring Justin Scarpone on board for their transmedia strategy. With his experience at Disney and Scopely, he brings a wealth of knowledge to the table that could lead to some exciting collaborations and projects. It’s always inspiring to see industry veterans from diverse backgrounds shake things up in the gaming world. I can’t wait to see the innovative initiatives Scarpone will lead at Sega in the future.

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