Animal Well is one of the top sellers on Steam a day after its launch. On September 21, 2022, popular internet personality Jason Gastrow, also known as Dunkey, announced that he was co-founding a video game publishing company named Bigmode with his wife, streamer and YouTuber Leahbee. Many reacted with cautious optimism, awaiting proof of concept, and that optimism grew when Bigmode’s first release, Animal Well, was finally shown off.