Since the death of E3, June has descended into a chaotic clusterfunk of trailers, broadcasts, announcements, and a generalised frenzy of publicity-seeking barking noises. Summer Game Fest has emerged as a hub for a lot of developers seeking eyes. The 2-hour show hosted by marketing man Geoff Keighley will be broadcasting on Friday, blasting you in the ocular nerves with, probably, a lot of games. However, most of these games will not be brand new, exciting reveals, said Keighley himself in a fresh Twitch Q & A. “There will be, definitely, new announcements,” he said, “but the show is largely focused on, I think, existing games that have new updates for fans.” He’s mentioning this ahead of time, he said, to set expectations.
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