Manor Lords, Steam’s most wish-listed game until its launch on April 26, has already crossed a major player milestone after just one day in the store, but publisher Hooded Horse has advised players there’s no rush to purchase the game if money is tight and has promised frequent discounts.

Hooded Horse chief executive Tim Bender thanked everyone who supported the game through its long period of alpha testing in a Steam post celebrating the game’s Early Access launch. He claimed that Manor Lords began as a single-dev project and slowly grew to 3.2 million Steam wishlists, saying that players shouldn’t “feel any pressure to buy the game if waiting is better for them,” and to hold off “if money is tight.” He added that Hooded Horse will run frequent 25 percent discounts for Manor Lords “often and give you plenty of opportunities to get the game later as well.”